What: Many in France view "McDo" as the Trojan horse of globalisation and the scourge of local produce and long lunches.Jose Bove, the mustachioed anti-GM crusader shot to fame after bulldozing a McDonald's in 1999 to protest against malbouffe (junk food). However, even if there were a last-minute u-turn at the Louvre, statistics suggest the battle of Le Big Macs has already been lost. France has become McDonald's biggest market in the world outside of the US, according to the chain."

Writer: Henry Samuel

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Date: Oct 5 2009 7:09 AM