Branded wine
a: Branded wine ~
b: a movie set
What: "Branded wine is like a movie set: looks great from the outside, but pass behind the edifice and it's all plywood and 2 by 4s". A nice discussion about product branding as applied to wine labels.
Useful?
Writer: JAMIE GOODE
LCC:
Where:
Date: Oct 28 2010 12:28 AM
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