What: "Ever played Farmville? Checked into Foursquare? Listened to music on Pandora? These new social apps come with an obvious price tag: the annoying advertisements that we believe to be the fee we have to pay for our pleasure. But there's a second, more hidden price tag -- the reams of data about ourselves that we give away. Just like raw petroleum, it can be refined into many things -- the high-octane jet fuel for our social media and the asphalt and tar of our past that we would rather hide or forget."

Writer: Pratap Chatterjee

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Date: Oct 9 2013 12:33 PM